Product Sizzles

Medallia was preparing to launch a number of new products and needed a new approach for video. I created a prototype of these product launch videos and pitched the idea to the Creative Director and VP of Brand. We evolved the style with new elements for future product launches.

My Role: Creative concept; copywriting; music selection, licensing, and editing; all production work (UI animation, text animation, screen rebuilding.)

Team: VP of Brand, Creative Director.